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Video Marketing / 7 posts found

Community Giveaway for Local Businesses and Charities

Has this year been tough for your local business or charity and the enthusiasm that you showed at the beginning long gone, to be replaced with the gloom of the winters day? We all have dreams at the beginning of the year that we pretend are well thought out plans. All that time doing the things we love, spending time with the family, relaxing on holiday, taking an evening off, we must stop kidding ourselves. 14 years ago we started the Adodo Community Initiative, giving a percentage of anything a customer spent with us to the school or charity of […]

Online Marketing Trends to Give Your Business An Edge in 2018

In 2018, you need a sales and marketing plan that makes the best use of digital marketing to create more visibility and drive revenue. We’ve identified five major trends that should get your focus in 2018. The businesses that are able to best take advantage of these trends will get a huge leg up over their competitors. To help you get you started — and to make this coming year more profitable for you — read about the five important digital marketing trends for 2018 below. CONTENT MARKETING TO ATTRACT AND ENGAGE PROSPECTS Content marketing is nothing new, but it […]
7 Video Marketing Myths Debunked

FAKE NEWS: 7 Video Marketing Myths Debunked

by Editor
As of 2017, videos account for approximately 74% of all web traffic. Crazy, right? You might think that would mean that all business use video marketing – after all, why wouldn’t they be? And yet, the truth is that 31% of all businesses and marketing professionals have not yet used video marketing to promote their companies. Why? Because they fall for video marketing myths that convince them they can’t. Myths and misconceptions have a way of taking root – and it can be hard to debunk them. But debunk them we must… … because you can’t afford to wait one […]
Is Local SEO Still Relevant?

Is Local SEO Still Relevant?

Local SEO is all over the place – and then it’s not. One minute it’s the flavor of the month, and the next, it seems like everybody has forgotten about it. For that reason, you might be wondering: Is local SEO still relevant? The answer is a resounding YES – in fact, we’d argue that it’s more important than ever before. Let’s talk about why. The State of Local SEO Let’s start by reviewing some key statistics regarding local SEO. Here’s what you need to know: 50% of consumers who do a local search on their smartphone – and 34% […]

How To Create Engaging Videos for Social Media

by Editor
Video content will soon reign as king of content by 2019. Experts agree video is no longer an option as it will become 80% of internet traffic. Even if you have a local offline business where you may not need to market on Instagram or Twitter, your business belongs on video regardless of where viewers may consume it. Imagine this – more than 3 million small businesses shared video content on Facebook within a one-month timeframe.  It’s no longer a matter of “if” but “when” the majority of online marketing will be driven by video. By leaving your strategically created […]