by timg@adodo.co.uk | Mar 26, 2025 | Automation, Conversational Marketing, Google, Local, SEO
How AI is Changing Search—And What It Means for Your Business Search is no longer just about keywords and backlinks—it’s now driven by AI-powered algorithms that personalize results in real-time. If your business isn’t optimized for AI-driven search, you’re losing out...
by timg@adodo.co.uk | Mar 19, 2025 | Conversational Marketing, Local, Optimisation, SEO
Future-Proofing Your Business for MultiModal Search in 2025 & Beyond Search Is Evolving—Is Your Business Ready? Search isn’t what it used to be. It’s no longer just about ranking on Google’s first page or stuffing a website with keywords. The way people search—and...
by timg@adodo.co.uk | Mar 5, 2025 | Content Marketing, Conversational Marketing, Online Visibility, SEO
What Is MultiModal Search and Why Should Local Businesses Care? Most business owners assume their customers find them the same way they always have—by typing a few words into Google. But that’s no longer true. Today’s consumers are searching in ways that would have...
by timg@adodo.co.uk | Feb 26, 2025 | Conversational Marketing, Lead Generation, Offers
Flip the Script and Let the Leads Come to You Imagine this: instead of chasing customers with ads, cold emails, and follow-up calls, they’re coming directly to you—eager, informed, and ready to work with your business. That’s the power of reverse lead generation. It’s...
by timg@adodo.co.uk | Feb 19, 2025 | Content Marketing, Conversational Marketing, Social Media
How to Move Your Audience Seamlessly from Awareness to Purchase For many local businesses, social media feels like a frustrating game. You post consistently, engage with followers, and even gain some traction—but when it comes to turning those followers into paying...
by timg@adodo.co.uk | Nov 26, 2024 | Conversational Marketing, Email Marketing, Lead Generation
After 20 years in email marketing, I’ve seen it all—lists that fizzle out, email campaigns that flop, and businesses that think their email list is beyond saving. But what happens when your list goes quiet—and your emails seem to disappear into a void, never to be...
