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Web Design / 59 posts found

A Guide to setting up Online Ordering for your Small Business

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Serving your customers virtually, in a post-COVID world – has never been more imperative to the survival of small businesses. And with more and more customers seeking contactless and virtual methods of payment,¬†not¬†adapting to the new normal is hurting your prospects for growth.¬† If you‚Äôre the proud owner of a brick-and-mortar store, this article is about setting up systems to allow your customers, new and returning, to purchase from you virtually without the pain of visiting the physical location.¬† Before you an online ordering system to implement into your online presence, it‚Äôs important to understand what we‚Äôre looking for.¬† Your […]

Getting Google to Fall Back in Love with Your Website

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According to research,¬†53% of the total traffic¬†on your website can come from organic searches. However, since the algorithm changes often, so does the ranking of your content on Google.¬†¬† One day, your website is at the top of Google‚Äôs first page, and with the next update, you‚Äôre on the fifth page simply because Google has tweaked its algorithm. So, what can you do to get Google to fall back in love with your website?¬†¬† You can either wait for it to happen over time -which can take months ‚Äď if at all. ‚ÄĮOr proactively make website updates to ensure your […]

Why citations are so important

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Small businesses don‚Äôt rely on word-of-mouth anymore.¬† Not like they used to – in the traditional sense anyway.¬†¬†Whether you are running a hair salon or own a local restaurant in the community, you need a top 3 position on Google or people just won‚Äôt find your business nowadays. So, if you‚Äôre struggling with getting foot traffic, calls, or leads to your business and need a local SEO boost, you‚Äôre in the right place.¬†¬† One¬†key strategy for local SEO¬†that really¬†makes a difference¬†is¬†building¬†citations¬†for your business.¬†In today‚Äôs issue, we are going to talk about citations and why they are extremely important for your […]

When is it Time for a Website Refresh?

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You‚Äôve heard the old adage‚Ķ You have 6 seconds to convince a website visitor that your website is the¬†website they‚Äôve been searching for ‚Äď before they hit that back button.¬†¬† So keeping your website up-to-date is no longer a matter of preference, it‚Äôs a matter of survival.¬†¬† If it‚Äôs been a while since you‚Äôve updated your website, it might be a good idea to consider updating¬†the¬†elements on¬†your¬†website like the¬†content, the¬†design, adding new content,¬†or completely¬†overhauling¬†your website as part of a¬†major¬†redesign.¬†¬† Does your website need a refresh?¬†¬†Keep reading to find out!¬† So¬†What‚Äôs¬†a Refresh?¬†¬†¬† A business changes as it grows.¬† The same is […]

Why does your business need to promote its reviews?

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When it comes to your online reputation there are 3 elements, Manage, Build and Market. Most companies and service providers only deal with the first and possibly second elements but the most important is marketing your 5 Star Reputation. When people want to find something on the web they generally ‚ÄėGoogle it‚Äô. Having the ability to show recent 5 Star reviews on Google can make your firm stand out from the crowd. According to a recent BrightLocal survey 76% of people trust reviews as much as personal recommendations. In fact, 92% of buyers are more likely to purchase after reading […]