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Web Design / 31 posts found

The Top 10 Signs You Need to Redesign Your Website in 2019

by Editor
Is your website showing its age? It’s a new year and many of us humans are making resolutions to be and look better. And guess what? You need to think about whether your website needs to make a resolution, too. Let’s face it. Many of us look at website redesign as a hassle. If our current websites are up and running – even if they’re not perfect – we put off redesigning them because we think it’s not a priority. Spoiler alert: it should always be a priority. Having an out-of-date website can erode trust with your existing customers and […]

The SEO Trends Making the Biggest Impact in 2019

by Editor
SEO changes are coming one after another – like waves. And in 2019, you’ve got two choices: sink or swim. Sound dramatic? Maybe it is. But the truth is that it’s getting more and more difficult to stay on top of the shifting tides of SEO. Google’s updates its algorithm regularly and doesn’t share the changes – and if you want your website to stay visible and maintain its rank, you’ve got to be ready to move with the current. So, with that in mind, here are the biggest SEO trends of 2019 as I see them – and some […]

How to Avoid Getting Slapped by Google’s E.A.T. Update

Has your organic traffic taken a nosedive lately – or if not a nosedive, at least a significant dip? There’s a reason for that. Google tweaks its search algorithm all the time. Some updates are small and make only a small difference in search rankings. Others are major. And, that’s the case with the E.A.T. update, which caused some previously top-ranked sites to lose more than 50% of their organic traffic overnight. Yikes. If you’re familiar with Google’s methods, then you know that they hardly ever comment on updates or share relevant information about them. That means that marketers and […]

How to Turn Your Website Into An All Day Sales Machine

Having a great-looking website that represents your company is enough to keep your business healthy and growing – right? If only it were that simple. The sad truth is that most local businesses aren’t doing everything they can to generate leads online. And, it all starts with their websites, which – let’s face it – aren’t getting the job done. In fact, I’ll take it a step further. If you’re not opening your inbox to find new leads from your website every day, you might as well not have a website. The good news is, you can change that. Your […]

Why Maintaining Your Website is a Must

by Editor
As a business owner, you’ve got to wear many hats in the course of a day. You might be a salesperson one minute and a human resources manager the next. It’s a lot to do. And, when it comes to add items to your to-do list, you might do everything you can to minimize what you take on. Your time’s limited – and valuable – and there are only so many hours in a day. Website maintenance is the perfect example. It might seem unnecessary – and you might wonder if it’s something you can ignore. Hot tip: It’s not. […]