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Video Marketing / 14 posts found

Is Local SEO Still Relevant?

Is Local SEO Still Relevant?

Local SEO is all over the place – and then it’s not. One minute it’s the flavor of the month, and the next, it seems like everybody has forgotten about it. For that reason, you might be wondering: Is local SEO still relevant? The answer is a resounding YES – in fact, we’d argue that it’s more important than ever before. Let’s talk about why. The State of Local SEO Let’s start by reviewing some key statistics regarding local SEO. Here’s what you need to know: 50% of consumers who do a local search on their smartphone – and 34% […]

How To Create Engaging Videos for Social Media

by Editor
Video content will soon reign as king of content by 2019. Experts agree video is no longer an option as it will become 80% of internet traffic. Even if you have a local offline business where you may not need to market on Instagram or Twitter, your business belongs on video regardless of where viewers may consume it. Imagine this – more than 3 million small businesses shared video content on Facebook within a one-month timeframe.  It’s no longer a matter of “if” but “when” the majority of online marketing will be driven by video. By leaving your strategically created […]
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3 Steps to Setting Up Your Reputation Marketing Strategy Today

3 Steps to Setting Up Your Reputation Marketing Strategy Today – Packed with Tips, Helpful Links, and Easy-To-Use Tools As a business owner or manager we know you are too busy already. However, in today’s knowledge based economy your online reputation is so vital to the future success and growth of your business that you must make sure that yours is managed, built and marketed effectively. Don’t put it off any longer! In the next few minutes you can: • Find out what your online reputation looks like right now • Check to ensure you’ve optimised your on-site and off-site […]

5 Reasons Why Online Video Is Key For Small Businesses

by Editor
Part of Google’s algorithm for search rankings considers the amount of time visitors stay on your website. Google also owns YouTube, put the two together and you can see why online video is seeing explosive growth. Explainer videos have exploded in popularity over the past year due to their affordability and proven effectiveness in growing a business. You can have your own advertising channel on YouTube. This makes explainer videos an excellent marketing tool. Increasing your conversion rates, clarifying your product, and boosting your sales are just 3 of the many reasons your business should have an explainer video. 1. […]