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Traffic & Conversion / 19 posts found

Voice Search Has Changed How Customers Find Your Business

Here’s What You Need to Know Voice search is everywhere these days. You’ve heard about it before, but it’s long past time to think of it is something to worry about in the future. The future is now. As of 2019, 20% of all Google searches are voice-activated – a number that’s expected to leap to 50% as early as 2020. The statistics around voice-enabled gadgets like Siri, Alexa, and Cortana, are even higher. Only 18% of US households owned one as of 2018. By 2022, it’ll be 55%. What’s that tell us? Voice search is here to stay. It’s […]
The 5 signals that are a sign of your website losing you business.

5 Warning Signs that your website is losing you business

If you are frustrated with your current website not delivering the flood of prospects that you’d expected you are not alone. Furthermore, you probably have a lot of unanswered questions. “Why don’t I get more visitors to the website?”,  “Why don’t I get more business from the website?”, “How do I fix this?”,  “What’s it going to cost me?” You need to understand that it’s not your fault. Over the past few months we’ve looked at thousands of websites just like yours and our findings are revealing. While web designers build nice looking sites, they often don’t understand the vital […]

AdWords is Dying… Say Hello Google Local Services

by Editor
I’m sorry that I have to break it to you but…  AdWords is dying. Well, I’m not that sorry. I’m eager to tell you because Google Local Service Ads are a better option for local businesses than AdWords ever was. Why? Because AdWords was an advertising tool that could be adapted for local businesses – with the right local keywords, it’s been possible to get to the top of Google’s SERP.  But it was never intended specifically for local service based business. That’s not the case with Google Local Service Ads. It’s designed especially for local businesses. Let’s talk about […]

Capture More Email Leads with These 5 Sure Fire Strategies

by Editor
Email marketing is old school. Sort of like the kind of corded phone that hangs on your kitchen wall or a dial-up modem. If that’s your thinking, then you are missing out on a crucial opportunity to connect with potential leads and turn them into loyal customers. Really. Email marketing might not be new, and it might not be the latest and greatest thing. But that doesn’t mean that you can afford to ignore it. And if it’s been a while since you revamped your email marketing strategies, it’s time to wake up and smell the lead generation coffee. The […]

Local SEO vs National SEO Explained

You’ve got your SEO all figured out, right? Well… maybe. Perhaps you’ve done a ton of research to find great keywords. Maybe you’ve got terrific, engaging content. You’ve optimized your links and tags. Guess what? If your business is local and you haven’t focused on local SEO, then the chances are good that you’re falling behind your competitors without realizing it. All SEO is not created equal. National SEO – which focuses non-location based keywords – is useful for big corporations. But for small businesses, local SEO is where it’s at. What are the differences? What do you need to […]