UK: 0115 9701471 USA: 1 646 492 8887

Traffic & Conversion / 27 posts found

Your Next 30 Days In Marketing

by Editor
Comments are off for this post.
Marketing in a time of economic crisis is no joke. But you already know that. Let’s face it: it’s difficult, at best, to know how to handle your marketing when unemployment numbers are high, spending is low, and uncertainty is everywhere you look. And yet, for all that, marketing is a must if you want your business to stay afloat. For your business to survive, it’s a must to come up with a marketing plan that’s: Practical Affordable Achievable Effective If you can’t do that, then you may find yourself struggling. The good news is that we’ve done some of […]

How to Double Your Conversions with the Same Amount of Traffic

by Editor
Comments are off for this post.
In the world of digital marketing, traffic gets a lot of attention. In fact, it seems like you can’t go anywhere online without reading a traffic metaphor invoking red and green lights, rush hour, and things of that nature. Don’t get me wrong. Traffic is important. But ultimately, it’s not the amount of traffic you get that will determine the success of your business. Conversions are the name of the game. And guess what? I have good news for you. You can stop beating your head against a wall trying to figure out how to get more people to your […]

How to Create a Relationship-Building Autoresponder Series

Email marketing is one of those topics that keeps coming up – and for good reason. Email is still one of the most cost-effective ways to connect with your customers, nurture leads, and build your business. Arguably the most important time to engage with subscribers is when they’re new. By subscribing to your list, they’ve indicated a serious interest in your company and what you have to offer. It’s the ideal time to start building a relationship with them. That means you’ve got to create an autoresponder series that will grab your subscribers’ attention and give them what they need […]

Your Local SEO Resource

by Editor
Get Optimised for 2020 I talk a lot about local SEO and if you’ve recently updated your site, you may roll your eyes at the appearance of another article about local SEO. I get it. Believe me, I do. I don’t want to sound like a broken record. But… The truth is that local SEO is changing all the time. It’s hard to keep up – and I’m a professional marketer! I know it can be hard for small business owners to stay abreast of changes and keep their sites optimized for local search. To keep things simple, I’ve put […]

How to Target Local Customers Using Geolocation Marketing

by Editor
Local businesses have special marketing challenges. Namely, it’s your job as a business owner to make sure that the people who are most likely to patronize your business – the people who live in your service area – know what you have to offer and where to find you. One way to accomplish that goal is to use geolocation marketing. Here’s what you need to know. What is Geolocation Marketing? Let’s start with the basics. Geolocation marketing is a type of marketing that’s location specific. By that, I mean that you can connect with potential customers who are near your […]