Reputation Marketing / 40 posts found
Does Social Proof Beat Everything Else in Marketing?
Have you ever looked at yourself in the mirror and said, “I don’t like what I see”? What you do next generally depends on you’re feeling. “Ah well c’est la vie, must be getting old” or “OK what am I going to do about it?” Funnily enough when you do something about it you begin to feel better about yourself and so do others. You start to get compliments and the world suddenly seems a brighter place. As a business how often do we look at ourselves in the mirror. The one thing for sure is that we are being […]
5 Warning Signs that your website is losing you business
If you are frustrated with your current website not delivering the flood of prospects that you’d expected you are not alone. Furthermore, you probably have a lot of unanswered questions. “Why don’t I get more visitors to the website?”, “Why don’t I get more business from the website?”, “How do I fix this?”, “What’s it going to cost me?” You need to understand that it’s not your fault. Over the past few months we’ve looked at thousands of websites just like yours and our findings are revealing. While web designers build nice looking sites, they often don’t understand the vital […]
Four Steps to Turn Fans into Brand Ambassadors
In a perfect world, everyone who buys your products would talk about them to everyone they meet. The problem is, we don’t live in a perfect world. And, while some of your customers might be ardent fans, others may need a bit of coaxing to get there. The good news? You can turn customers into enthusiastic brand ambassadors in just four easy steps. That might sound too good to be true, but it’s not. The trick is knowing what makes someone a brand ambassador – and then leading them down the road instead of hoping they’ll get there on their […]
7 Ways You Can Market Your Business Better
Is your marketing strategy helping you accomplish your goals? I’m willing to bet it isn’t – at least not all of them. And, if it’s not, that means there are things you could be doing better. The tricky thing, of course, is figuring out what those things are. It’s not like they’re going to walk up and announce themselves to you, right? (But wouldn’t it be great if they did?) Since you can’t count on marketing suggestions knocking on your door, let me help. Here are 7 things you can start doing right now to market your business better. #1: […]
New Marketing Opportunities on Instagram (that Small Business Owners Will Love)
New Marketing Opportunities on Instagram (that Small Business Owners Will Love) What’s Instagram to you? If your response is something like “a platform to share selfies” or “something my kids use,” then guess what? You’re missing some exciting marketing opportunities for your business. The truth is that more small businesses using Instagram for marketing than ever before. And the best part? It’s easier to get started than you’d think. All you need is a mobile phone and a strategy – and we can help with the strategy part. You may not know that Instagram has some very cool features that […]