UK: 0115 9701471 USA: 1 646 492 8887

Online Marketing / 140 posts found

Small Business Success with Online Reputation Marketing

by Editor
Comments are off for this post.
Reputation Marketing may sound like a big business process that your small business doesn’t have to worry about, but that just isn’t’ true. Whether you are a dentist, lawn service, barbershop, pizza shop, or shoe store, your online reputation is winning or losing customers every day. Living in the digital age, a business’s reputation is increasingly tied almost exclusively to its online presence. Where we used to find a plumber by asking our friends and neighbours who they use, now all the information we could want is just a few clicks or voice search away. Whether you have created it […]

Reputation Self-Audit

by Editor
Comments are off for this post.
As a small business owner, you need to know that your online reputation is how your business is viewed in the marketplace. Future customers are relying on your online reputation to decide whether or not they should do business with you, and it’s vital to future growth to grow a positive online reputation and protect it. First Things First – Reputation Audit The first step in growing and protecting your online reputation is knowing what your reputation is. You can’t control what is being shared online if you don’t see for yourself what is currently showing up online when your […]

How to Grow Your Business with Geofencing

by Editor
Comments are off for this post.
Geofencing is one of those things that can sound intimidating if you don’t understand it. That happens with any new technology. It’s unknown and sounds vaguely expensive, and you might think that you need a lot of experience to figure out how to incorporate it into your marketing.   I get it. But geofencing is a strategy that I think small business owners should be using — and you can’t use it if you don’t understand how it works and have resources to help you implement it.  With that in mind, here’s the breakdown of what geofencing is, how people use […]

How to Create Content for Your Business That’s Worth Sharing… 101

by Editor
Comments are off for this post.
We all know that content marketing is the name of the game for businesses large and small.  Content is king and all that. But how does a small business create enough good content to reach their marketing goals? That’s the question.  The answer, as it turns out, is easy. All you need is a primer with ideas that you can use in multiple ways to create content. That’s what I’ll do here — break down simple content ideas that you can use (and reuse) to grow your business.    FAQ     Let’s start with content that comes from a section you probably already have on […]

Your 90 Day Post Covid Marketing Roadmap

by Editor
Comments are off for this post.
The first quarter of 2020 brought us an unprecedented situation with a global pandemic that shut down parts of the country and created economic uncertainty and record unemployment. For a lot of businesses, that meant taking a new approach to marketing.   Now, more than eight months into the pandemic, the road ahead is clearer than it was then. With multiple new vaccines announced and an end in sight, we still have a rough road ahead in many ways.   So… the big questions are:   What will businesses be doing to get back on track?  What will the new normal look like?  […]