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The Ultimate 60-Minute Business Audit
Audits. Nobody likes them, am I right? I get it. I really do. But audits serve a purpose – and if your business is closed right now because of the COVID-19 pandemic, then this is the perfect time to change ‘audit’ from a dirty word to a tool that can help your business thrive. Not sure how? The good news is, it’s easy to do. Your business could probably use some fine-tuning, and an internal audit of your resources and processes can help you get everything in order so, when you do reopen, you’ll be more successful than ever. Here’s […]
Your Next 30 Days In Marketing
Marketing in a time of economic crisis is no joke. But you already know that. Let’s face it: it’s difficult, at best, to know how to handle your marketing when unemployment numbers are high, spending is low, and uncertainty is everywhere you look. And yet, for all that, marketing is a must if you want your business to stay afloat. For your business to survive, it’s a must to come up with a marketing plan that’s: Practical Affordable Achievable Effective If you can’t do that, then you may find yourself struggling. The good news is that we’ve done some of […]
Navigating the Reopening of Your Business During the COVID-19 Pandemic
The COVID-19 pandemic continues to impact the United States both medically and economically. Many states have begun to relax their lockdowns. It remains to be seen what impact reopening will have on the number of cases, but it’s an economic boon to the owners of small and medium-sized businesses. That said, how do you reopen? What can you do to keep your employees and customers safe? Is it reasonable to reopen or should you wait? These are all questions that loom large for business owners. So, let’s get into it. Here’s what you need to know to navigate the reopening […]
Resource Guide: COVID-19 Resources for Small Business Owners Continued
Last month, I shared some financial resources for small business owners and entrepreneurs to help you through the COVID-19 pandemic and business shutdowns. Hopefully, you’ve been able to take advantage of some of those resources to keep your business afloat during this difficult time. With stay-at-home orders extended, and uncertainty still being rampant, I want to share some additional resources that have become available. Paycheck Protection Program The Paycheck Protection Program is administered by the Small Business Administration as part of the CARES Act, which was enacted into law last month. The purpose of the program was to enable business […]
Remote Work Tools to Help You During the Pandemic
In the past two months, business owners and employees have had to adapt to working remotely. The probability is high that even after we have a vaccine, there will be a paradigm shift. More of us are going to be working from home, and that means we’ll all need to have tools to help us manage our assets, collaborate, and connect with one another. With that in mind, here are some of the best tools available for working remotely, now and in the future. Asset Management Tools A lot of companies have moved to cloud-based backup systems, but some haven’t. […]