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Marketing Automation / 36 posts found

Are You Paying Attention to Customer Retention?

In an ideal world, the tremendous amount of time, money, and energy you spend in building a great business; educating your audience about it; attracting them to your company; and finally turning them into paying customers would be rewarded by a long, profitable relationship between you and the newly-acquired customer(s). But this is not that world, is it? You know that customer relationships are far from ideal. However, did you know… Losing customers is easier than you think 96 percent of customers have no qualms in walking out the proverbial door if they are unhappy with either your products or services […]