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Marketing Automation / 52 posts found

10 Marketing Ideas You Can Implement for Free

by Editor
Is your marketing budget tiny – or non-existent? It’s a common problem with local businesses who put everything they make into inventory and payroll. If you don’t have much to spend on marketing, you might wonder how you can ever grow your business. The good news is that there are plenty of things you can do to attract new customers without spending a dime. I’ve compiled 10 of my favorite free marketing ideas for you to try. #1: Facebook Live Video               You might think of video marketing as expensive, and it certainly can be if you hire a professional videographer. […]

How your business can benefit from Chatbots

by Editor
2019 has been the year of the chatbot. Businesses who have adopted the chatbot trend have been able to support and scale their business operations by offering convenient and efficient communication to their customers. Implementing chatbots has also helped businesses increase their sales, by providing 24/7 chat support to customers who need questions answered before they buy. So, what is a chatbot and how can your business benefit from one? Sit tight! We’re about to unpack everything you need to know. What is a chatbot?  A chatbot is an automated messaging system or computer program that interacts with your customers […]

Why Your Free Consultation Offer Sucks (And How To Fix It!)

When deciding what type of lead magnet will attract the most signups (leads) for your business it’s natural to want to go right to your best offer – the thing that’ll convince first-time visitors to your site to dive right in and hire you, retain your services you or purchase your product. There’s just one problem with that – it’s not enough. And if your primary (or only) lead magnet is a free consultation, there are some things I’m willing to bet you’re doing wrong. If your free consultation offer isn’t blowing up your calendar, there are things you can […]

8 Smart Ways to Power Your Business with Automation

Before automation was possible, people had to do everything by hand. It took a long time – and once we realized that we could automate repetitive tasks, we never looked back. So, the question I have for you about automating your business is a simple one: What are you waiting for? The numbers don’t lie. Here’s what we know about automation: 60% of all occupations could save 30% of their time with automation It’s estimated that the average CEO spends 20% of their time on tasks that could be automated Businesses lose an estimated 20% to 30% of their profits […]

How to Use Social Media to Drive More Foot Traffic to Your Business

For many local businesses, online marketing is only part of the game. And, if you don’t have an online store, then it might seem like marketing on the web is an afterthought – something that has no relation to your sales and foot traffic. Think again. The truth is that a growing number of consumers rely on social media to find recommendations for local businesses. And those recommendations and reviews have a huge impact on which businesses they decide to patronize. In other words, your social media accounts should be helping you to get more foot traffic in your store […]