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These SEO Trends Will Dominate in 2018

by Editor
Trying to stay on top of SEO trends is like trying to hit a moving target while on a speeding train. The landscape and perspective changes so quickly that it can feel impossible to keep up. But you need to try. The good news is that there are some new trends on Google that can help increase your visibility – if you know how to use them. There’s a bit of a learning curve here, but we’re going to break it down for you and tell you how to take advantage of each one… so 2018 can be your best […]

Create the Perfect PR for Your Local Business

by Editor
How to turn your business’s news into publicity to attract more customers. 21 Click Worthy Ideas to Create the Perfect PR for Your Local Business! Jane Russell, the actress, once said “Publicity can be terrible. But only if you don’t have any”. It’s true. Your business needs publicity and there is no better marketing tool for your business than publicity… i.e. online exposure. It’s vital to the growth of your business because it gets people talking about you and brings customers through the door or to your website. It is so powerful that companies have huge marketing budgets and hire […]

8 Secrets of Local Facebook Marketing in 2018

Have you made New Year’s resolutions for your business? If not, why not? Think about it. It’s a new year and it’s one that’s full of opportunities. Even if you killed it with your marketing in 2017, there’s always room for improvement. So, here’s one suggestion for a resolution: Master local marketing on Facebook. Facebook is huge, with 2.2 billion users and counting. The chances are good that many of your customers use it daily – but that doesn’t necessarily mean that you’re doing a great job of connecting with them. And let’s face it – social marketing has some […]

How to Approach Social Media in 2018

Where is social media marketing going in 2018? Good question. The social media landscape seems to change constantly. Facebook is constantly adding new features and tweaking their algorithms, and even people who use social media to market every day sometimes find themselves wondering how to keep up. The key is not so much trying to stay on top of Facebook’s changes as it is getting a handle on what your marketing goals are. So – what is it you want to accomplish in 2018? Let’s start there. Setting Social Media Marketing Goals One of the great things about social media […]

Community Giveaway for Local Businesses and Charities

Has this year been tough for your local business or charity and the enthusiasm that you showed at the beginning long gone, to be replaced with the gloom of the winters day? We all have dreams at the beginning of the year that we pretend are well thought out plans. All that time doing the things we love, spending time with the family, relaxing on holiday, taking an evening off, we must stop kidding ourselves. 14 years ago we started the Adodo Community Initiative, giving a percentage of anything a customer spent with us to the school or charity of […]